June 28, 2020

ALFAHIM Group honors UAE’s healthcare and civil defense force offering added benefits and personalized services

As noble UAE healthcare and civil defense professionals continue to safeguard the community while the country receives global recognition for its robust response to COVID-19, ALFAHIM Group demonstrates their commitment to the UAE by launching a group-wide campaign offering them personalized services and discounts in gratitude and appreciation of their extraordinary efforts.

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May 12, 2020

CSR UAE Fund & ALFAHIM Group collaborate to curb the spread of COVID-19

Supporting the UAE’s mission to combat the spread of COVID-19, ALFAHIM Group has joined hands with CSR UAE Fund to distribute hundreds of safety kits to underprivileged families and blue collar workers in Abu Dhabi through the Khalifa Bin Zayed Al Nahyan Foundation.

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April 12, 2020

Al Fahim Group and Groupe PSA collaborate to launch Opel in Dubai and Northern Emirates

Al Fahim Group, one of UAE’s most successful family businesses, recently held a signing ceremony with Groupe PSA to collaborate and deliver on the joint vision of business expansion and growth by acquiring the exclusive distribution of Opel vehicles in Dubai and the Northern Emirates. The deal reiterated the company’s commitment to enhance innovation and technology and boost the economy through job creation here in the UAE.

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March 25, 2020


Care for our customers and employees are at the heart of everything we do at ALFAHIM Group. Your safety, comfort and wellbeing are our highest priorities.

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March 3, 2020

EMC CV earns Mercedes-Benz Special Achievement Award

Emirates Motor Company Commercial Vehicles (EMC CV) – Mercedes-Benz authorized distributor in the Emirate of Abu Dhabi and member of ALFAHIM Group, has earned the Special Achievement Award at the Daimler Commercial Vehicles Conference for their innovative power, exceptional overall performance and business excellence.

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December 26, 2019

First Mercedes-Benz “Vanchella Festival” in the region launched in Abu Dhabi

Hosted by Emirates Motor Company Commercial Vehicles (EMC CV) in partnership with Mercedes-Benz Vans MENA, the first ‘Vanchella Festival’ has been welcomed by the region’s automotive industry professionals as an innovative way to engage with the latest fleet of vans and mobility options.

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November 21, 2019

Western Motors signs MOU with Emirates Driving Company

Western Motors has signed a Memorandum of Understanding (MOU) with Emirates Driving Company (EDC) to jointly promote safe off-road driving, encourage Jeepers to take their vehicles out into the UAE’s adventurous sand dunes and utilize their 4×4’s to their full potential.

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July 24, 2019

GoAir Launches Flights from Mumbai and Delhi to Abu Dhabi International Airport

Abu Dhabi Airports has welcomed GoAir’s launch of daily new flights connecting the two most important Indian cities – Mumbai and Delhi to the capital city of the United Arab Emirates, Abu Dhabi.

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July 23, 2019

Emirates Motor Company Commercial Vehicles awards winners of Fleetboard Driving Championship 2019

Emirates Motor Company Commercial Vehicles (EMC CV), the authorized general distributor of Daimler Commercial Vehicles in the Emirate of Abu Dhabi and a member of ALFAHIM Group, concluded the UAE’s first Mercedes-Benz Fleetboard Driving Championship announcing the final winners during a ceremony that took place today at EMC CV’s Mussafah facility.

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June 10, 2019

Performance HQ brings world’s leading brands in car customization to the UAE

Performance HQ Motors, one of the latest business members of ALFAHIM Group, brings global car modification brands to the UAE as the authorized distributor for power sports leader Transamerican Manufacturing Group (TMG), Metra’s innovative electronics and Gibson’s powerful exhaust systems.

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